Admin Etcetera

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Posts tagged 'Marketing':

Do you work on the weekend?

I started my day in the usual fashion - coffee followed by checking email, Twitter and Facebook. I posted a quick comment on Facebook, "Saturday. Need I say more?", and immediately received a few comments. One saying I did not need to say any more and another commenting on working for the day. Then I read a blog post by Chris Brogan which got me thinking. Yes, it is a weekend, but as a busine ...

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More Blogging Ideas

You never know where a blogging idea will come from. Yesterday my husband said something to me that triggered something in my brain. I all of a sudden had a few great ideas for blog posts. But did I do anything about it? No!!! A blog is a wonderful marketing tool, if it is marketed properly and updated often. Original blogging ideas are hard to come by. Next time you have a great idea, wr ...

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What Direction Are You Going?

The audience only pays attention as long as you know where you are going. --Philip Crosby Whether you are speaking in front of a group, writing a blog post,  distributing an e-newsletter, or updating your website, you must  know what direction you are going.  Your audience will not pay attention for long if you are just rambling on.  Think about your audience, your content and your goals be ...

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50 Topics for Virtual Assistants To Blog About

I don't know about you, but I am always trying to think of original ideas to write about in my blog.  Of course, original is the hardest part.  So I thought I would list the topics everyone looks for.  Let me know if you can add to this list. 1.  How to write a marketing plan. 2.  Best practices at a live networking event. 3.  How to get started on Twitter. 4.  Smartphone compar ...

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Analyse Your Efforts

You have worked very hard to market your business.   In addition to face-to-face marketing, you have utilized all the social media outlets.  You have a website, a blog and a newsletter in which you target clients in your niche.  You probably have Facebook friends and fans and Twitter followers.  Is it working for you? Most sites have graphs or charts showing you how many people have visited ...

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Archive for Newsletters

I have been a fan of Constant Contact for over a year and I am still very happy with the service I receive.  I recently added the archive feature to my newsletters.  It is a great feature as anyone visiting my website can now read back issues of Etcetera - the newsletter.  Another great feature is the share button that is placed on the bottom of each newsletter.  This gives the reader the abil ...

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Interviewed by Virtual Assistant Forums

I had the pleasure of being interviewed by Virtual Assistant Forums and would love for you to see a copy.  I have included it below for you to read. Pam Hower, President of Admin Etcetera, has 25+ years experience as an Administrative/Executive Assistant and during that time acquired a number of highly marketable skills. After Pam and her husband moved from London, England to the sunny beaches o ...

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What Can We Learn From the Superbowl?

Most of us watched the Superbowl last night and it was a very exciting game.  At halftime the Colts were winning and most of us thought they would continue towards that end.  But the Saints had a different idea.  They came out of the locker room and started the second half with a real bold move that took everyone by surprise.  They continued to work together as a team to win the Superbowl.  C ...

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Are We Connecting Enough?

Don't get me wrong.  I love Twitter and Facebook.  I have to put restrictions on my time or else I will be on Facebook all day long.  But a few things got me thinking.  In church last week the Pastor's sermon was about staying connected.  I read a headline about trouble spots in a relationship and on the top of the list was no longer texting each other during the day.  And on Twitter I saw a ...

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Advertising Basics Done Right

On a recent HGTV show, they compared three $35,000 bathroom renovations.  The purpose of the comparison was to show what the return would be on the investment made.  They went through each bathroom and discussed the different options each homeowner made. The host of the show was a famous decorator who knew what he was talking about.  He loved all the new gadgets used but was not overly excited ...

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