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Nurture Your Business

When we moved into our home two years ago I inherited a garden full of plants I had never seen or heard of before.  I had no clue what to do with these new plants.  So I chopped and pruned.  I re-potted and move around. I fertilized, weeded and watered.  I worked hard.  As you can see from the picture, I had success. It wasn't until my plants started to flower that I realized a correlation ...

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If You Don’t Ask…….

There are a thousand questions you could ask as a business owner...... Ask a prospective client if they need help on a project. Ask your Chamber of Commerce when the next networking event is. Ask yourself if your Marketing Plan is working. Ask your accountant if you have enough money to purchase a new piece of equipment that will take your business to new levels. Ask yourself if your Social M ...

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Networking How-To

Networking is not just about handing out your business card and hoping someone will call you.  It is somewhat of an art to get it right. If you have an outgoing personality, you will probably be fine.  But if you are a bit nervous about attending your first networking event, here are a few suggestions. Arrive on time. You can be fashionably late to a friend's dinner party, but you should be on ...

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25 Marketing Strategies

You have all heard the expression "Think Outside The Box". Do you use that strategy in your marketing?  Here are 25 ways to get you thinking. 1.  Start an e-newsletter. 2.  Sponsor a sports team. 3.  Join the Chamber of Commerce. 4.  Participate in a trade show. 5.  Get into social media like Twitter and Facebook. 6.  Write a business blog. 7.  Send hand written thank you notes. 8.  I ...

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Face to Face Networking Tips

At a recent Chamber of Commerce networking event, I found it very interesting to see the many different networking styles.   What actually works and gets you clients? How you present yourself when you walk in the room is extremely important.   Look professional as first impressions really do count.  Have a smile on your face showing that you really want to be there.  No one wants to talk to ...

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Do you work on the weekend?

I started my day in the usual fashion - coffee followed by checking email, Twitter and Facebook. I posted a quick comment on Facebook, "Saturday. Need I say more?", and immediately received a few comments. One saying I did not need to say any more and another commenting on working for the day. Then I read a blog post by Chris Brogan which got me thinking. Yes, it is a weekend, but as a busine ...

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50 Topics for Virtual Assistants To Blog About

I don't know about you, but I am always trying to think of original ideas to write about in my blog.  Of course, original is the hardest part.  So I thought I would list the topics everyone looks for.  Let me know if you can add to this list. 1.  How to write a marketing plan. 2.  Best practices at a live networking event. 3.  How to get started on Twitter. 4.  Smartphone compar ...

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Analyse Your Efforts

You have worked very hard to market your business.   In addition to face-to-face marketing, you have utilized all the social media outlets.  You have a website, a blog and a newsletter in which you target clients in your niche.  You probably have Facebook friends and fans and Twitter followers.  Is it working for you? Most sites have graphs or charts showing you how many people have visited ...

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Archive for Newsletters

I have been a fan of Constant Contact for over a year and I am still very happy with the service I receive.  I recently added the archive feature to my newsletters.  It is a great feature as anyone visiting my website can now read back issues of Etcetera - the newsletter.  Another great feature is the share button that is placed on the bottom of each newsletter.  This gives the reader the abil ...

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Interviewed by Virtual Assistant Forums

I had the pleasure of being interviewed by Virtual Assistant Forums and would love for you to see a copy.  I have included it below for you to read. Pam Hower, President of Admin Etcetera, has 25+ years experience as an Administrative/Executive Assistant and during that time acquired a number of highly marketable skills. After Pam and her husband moved from London, England to the sunny beaches o ...

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