When we moved into our home two years ago I inherited a garden full of plants I had never seen or heard of before. I had no clue what to do with these new plants. So I chopped and pruned. I re-potted and move around. I fertilized, weeded and watered. I worked hard. As you can see from the picture, I had success.
It wasn't until my plants started to flower that I realized a correlation ...
You think I'm unprofessional? I'm a busy person and I am just doing my job. I have more important things to do then sit here and listen to you. Who cares if I lose a client or two. I'll get more. And what is your reasoning anyway?
1. DON'T PROOFREAD YOUR WORK. I am just too busy to have to take the time to proofread. Who is going to notice it anyway?
2. SWEAR. This is how I talk. If pe ...
You have all heard the expression "Think Outside The Box". Do you use that strategy in your marketing? Here are 25 ways to get you thinking.
1. Start an e-newsletter.
2. Sponsor a sports team.
3. Join the Chamber of Commerce.
4. Participate in a trade show.
5. Get into social media like Twitter and Facebook.
6. Write a business blog.
7. Send hand written thank you notes.
8. I ...
The audience only pays attention as long as you know where you are going.
--Philip Crosby
Whether you are speaking in front of a group, writing a blog post, distributing an e-newsletter, or updating your website, you must know what direction you are going. Your audience will not pay attention for long if you are just rambling on. Think about your audience, your content and your goals be ...
I don't know about you, but I am always trying to think of original ideas to write about in my blog. Of course, original is the hardest part. So I thought I would list the topics everyone looks for. Let me know if you can add to this list.
1. How to write a marketing plan.
2. Best practices at a live networking event.
3. How to get started on Twitter.
4. Smartphone compar ...
You have worked very hard to market your business. In addition to face-to-face marketing, you have utilized all the social media outlets. You have a website, a blog and a newsletter in which you target clients in your niche. You probably have Facebook friends and fans and Twitter followers. Is it working for you?
Most sites have graphs or charts showing you how many people have visited ...
At a meeting with a prospective client I was asked my opinion about email campaigns, specifically the use of Constant Contact. I thought I would pass along what I know and show you how easy it is to start an email campaign of your own.
Email marketing is a great way to get information to your targeted list of prospects and clients. I suggest using an email program such as Constant Contact instea ...
