What Direction Are You Going?
Posted April 7th, 2010 at 1:14 pmNo Comments Yet
The audience only pays attention as long as you know where you are going.
–Philip Crosby
Whether you are speaking in front of a group, writing a blog post, distributing an e-newsletter, or updating your website, you must know what direction you are going. Your audience will not pay attention for long if you are just rambling on. Think about your audience, your content and your goals before you start. Know what you want to say and get to the point.
Do you know what direction you are going?
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